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Metal Guide
Understanding Metal Types
The metal you choose affects the look, feel, durability, and care of your jewelry. Here's everything you need to know about each option.
Platinum (950)
95% pure platinum
Advantages
- ✓ Hypoallergenic
- ✓ Naturally white — never needs replating
- ✓ Extremely durable and dense
- ✓ Develops a beautiful patina over time
Considerations
- • Higher price point
- • Heavier than gold
- • Scratches show as displacement, not loss
Best for: Engagement rings and pieces worn daily. Ideal for those with sensitive skin.
18K White Gold
75% pure gold + palladium/nickel alloy
Advantages
- ✓ Bright white appearance when rhodium-plated
- ✓ Lighter weight than platinum
- ✓ Excellent value
- ✓ Strong and scratch-resistant
Considerations
- • Requires rhodium replating every 1–2 years
- • May contain nickel (ask for nickel-free alloy)
Best for: A versatile choice for rings, pendants, and earrings at a more accessible price point.
18K Yellow Gold
75% pure gold + silver/copper alloy
Advantages
- ✓ Classic, timeless appearance
- ✓ Naturally warm tone — no plating needed
- ✓ Complements warm skin tones beautifully
- ✓ Traditional choice for wedding bands
Considerations
- • Softer than white gold or platinum
- • Can show scratches more readily
Best for: Traditional engagement and wedding rings. Beautiful with warm-toned gemstones like rubies and yellow sapphires.
18K Rose Gold
75% pure gold + copper alloy
Advantages
- ✓ Romantic, warm pink hue
- ✓ Unique and contemporary
- ✓ Increasingly durable due to copper content
- ✓ Flatters all skin tones
Considerations
- • Color may deepen slightly over time
- • Not hypoallergenic (copper content)
Best for: Matching couples' bands and fashion-forward engagement rings. Stunning with morganite and pink sapphires.